How To Rank In AI Search Engines

The digital landscape is shifting, and with it, the way we approach search engine optimization (SEO) is evolving. Traditional search engines like Google have long dominated the market, but a new player has emerged: AI search engines. These generative AI models, think ChatGPT, Perplexity, and Claude are transforming how people search for information, favoring conversational […]
How To Do An SEO Competitive Analysis

In the fast-paced world of digital marketing, understanding how to do an SEO competitive analysis is essential for staying ahead of the curve. This process allows you to dissect your competitors’ online strategies, identify their strengths, and uncover opportunities to enhance your own SEO strategy. Whether you’re a local business or a global enterprise, mastering […]
SEO For Fintech: Strategy Playbook To Drive Leads

In the hyper-competitive fintech industry, standing out requires more than innovative products—it demands a razor-sharp SEO strategy tailored to your audience. SEO for fintech isn’t just about ranking higher on Google; it’s about aligning your content with the exact pain points, questions, and commercial intent of your target market. Whether you’re a B2B fintech provider, […]
How To Write SEO Content That Ranks #1 On Google

Ranking #1 on Google in 2025 isn’t about luck—it’s about how to write SEO content that strategically targets keywords, matches user intent, and outsmarts your competition. In this guide, you’ll learn the step-by-step process used by experts to craft blogs, service pages, and landing pages that dominate search engines year after year. We’ll break down […]
Google’s NEW Local AI Overviews & AI-Organized Events (Take Advantage NOW)

Google’s Local AI Overviews are reshaping local search, prioritizing AI-organized events, services, and hyper-relevant results. For marketers, this means adapting strategies to align with Google’s new emphasis on dynamic, context-aware content. Ignoring these shifts risks losing visibility in an era where AI curates everything from “today’s events” to niche local favorites Why Local AI Overviews […]
Why Your Google Reviews Are Disappearing + How To Fix It (2025)

Google reviews have become a lifeline for businesses, influencing everything from customer trust to local search rankings. But in 2025, many business owners are facing a frustrating dilemma—Google reviews are disappearing without explanation. If you’re wondering “Why are my Google reviews gone?” or “How do I recover deleted Google reviews?”, you’re not alone. Let’s break […]
How to Get Backlinks in 2025 With Strategies That WORK

Backlinks are one of the most important drivers of SEO success in 2025. Despite Google’s updates and the rise of generative AI tools, backlinks remain essential for boosting domain authority and increasing visibility in search results. However, the strategies for building effective backlinks have evolved. Marketers today need more targeted, creative, and value-driven approaches to […]
SEO For SaaS Startups

SEO for SaaS startups in 2025 is a whole new ball game. With AI driven search overviews, generative engines like ChatGPT and Perplexity changing user queries, and platforms like Reddit and LinkedIn dominating search engine results pages (SERPs), old school SEO is dead. For SaaS companies, SEO is no longer a nice-to-have, it’s the foundation […]
How To Rank For AI Overviews

Hey there! Ricardo here. If you’re reading this, you’re probably aware that generative AI and AI-driven search engines are fundamentally reshaping how search works. By 2025, AI overviews are expected to dominate up to 90% of search engine visibility for competitive queries. That’s huge! After months of testing, analyzing, and strategizing, I’ve cracked the code […]
HubSpot’s SEO Traffic Loss: Why They Lost 80% in Organic Traffic

HubSpot, a marketing and sales software company, has seen a massive drop in organic traffic – 80% of its organic traffic disappeared. This has been a hot topic in the SEO community and in this post we’ll go over the reasons why, the lessons learned and how HubSpot can recover and improve their SEO going […]