How To Rank For AI Overviews

How To Rank For Ai Overviews

Hey there! Ricardo here. If you’re reading this, you’re probably aware that generative AI and AI-driven search engines are fundamentally reshaping how search works. By 2025, AI overviews are expected to dominate up to 90% of search engine visibility for competitive queries. That’s huge! After months of testing, analyzing, and strategizing, I’ve cracked the code […]

HubSpot’s SEO Traffic Loss: Why They Lost 80% in Organic Traffic

Hubspot's SEO Traffic Loss

HubSpot, a marketing and sales software company, has seen a massive drop in organic traffic – 80% of its organic traffic disappeared. This has been a hot topic in the SEO community and in this post we’ll go over the reasons why, the lessons learned and how HubSpot can recover and improve their SEO going […]

Local SEO Strategies In 2025

Local SEO Strategies

As we move into 2025 the local SEO strategies have got more complex, more technology and adapting to changing search habits. This guide will walk you through the best local SEO strategies to help your business dominate your local market. What is Local SEO 2025 Local SEO is the process of optimizing your online presence […]

What’s Generative Engine Optimization (GEO) & How To Do It

What's Generative Engine Optimization (GEO)

As we head into 2025, digital marketing is moving at lightning speed. For marketers, content creators and business owners, staying ahead of the game is key, especially when it comes to Search Engine Optimization (SEO). But traditional SEO is no longer the main event. Enter Generative Engine Optimization (GEO), the new frontier in digital visibility. […]